A new local business opened its doors just in time for the November hunting season.

Joe Goade, owner of STS Outdoor Gun & Archery, is about to celebrate two months of operation.

A businessman by day, Goade is also an inventor.

He has spent more than 30 years in this business and is the patent holder for the STS (Shock Terminator Suppressor) String Stopper, which he said is standard on all bows now.

In the mid-90s, Goade said he was known as the ‘Stabilizer Guy’ in the pro circuit.

“A stabilizer is a tube on the front of the bow,” he said. “Mine, however, had a hydraulic unit that helped absorb the vibration. Most of the others are just weights.”

Goade said the STS String Stopper is a rubber stopper that catches the string’s vibration when it is shot.

In addition to his invention success, Goade and his family have a long history of business operation in Cassville.

“My grandpa and grandma Dryer owned the old Dryer Shoe Store on the Cassville Square,” he said. “My dad worked for JC Penny and traveled a lot, so growing up, we moved around every six months.

“When I got out of the military, my mom and dad were back in Cassville and owned the old Rapid Roberts.”

That was 1991, when Joe was married and returned to Cassville, where he opened a Bodyworks Gym shop and started doing archery out of the same space.

In 1998, Goade moved to Tennessee, where he started two more successful stores.

In 2011, Goade moved back to Cassville and opened Bullets and Bows. He moved to Springfield for a short period, where he opened another business in the same locations as another Dryer Shoe Store that was located there.

Goade found his way back to Cassville when after some health concerns from COVID-19.

“Cassville has always been home,” he said. “My grandparent’s house went to my parents, and now me, my brother, and my son live there.

“I wasn’t going to open another shop, but I couldn’t stop. When you love what you do, you will never work a day in your life.”

Goade said many people have said they are happy he is back and opened a new shop.

“How can I not keep going,” he said. “I try to help people shoot better. I take the time to tune and coach. No other shops do that.”

Right now, STS Outdoor Guns & Archery has everything needed for a bow setup, but Goade sent in the paperwork for guns as well.

“It will take 30-90 days for that to be processed,” he said. “But currently, I am a Bowtech dealer, Diamond, and one of my new favorites, Bear Archery Legend Series. I can do an entire bow set up for half the normal price with the Legend Series.”

In addition, STS Outdoor Guns & Archery can finance anything they sell.

“Once someone is approved, as long as they pay it off in 24 months, they can get no interest and no money down,” he said. “My firearm license is a manufacturing license. That means I can custom build just about anything.” To legally purchase a long gun, the buyer must be 18, and for a pistol, 21, but there is no age limit for a bow. “When you buy a bow, I will tune it and set it up for you,” he said. “Then, you get one year of tuning and work. I feel like if I do that and something minor happens, my customers feel comfortable coming back to me.” Goade appeared on Ozarks Tonight in 2019, where he discussed more of the process of coming up with the idea for the STS String Stopper and patenting his inventions. People can view that at https://www.youtube. com/watch?v=CZhaC- 3jrebg. In addition, people can visit the STS Outdoor Guns & Archery website at stsoutdoor. com to order from the website.

People may call the store at 417-665-1972.